When you use social channels from an official حوإ¼½م½م account, you are representing the حوإ¼½م½م brand and the University. Here are some simple guidelines to do so in the best way possible.

  1. Begin with “حوإ¼½م½مâ€‌ or “حوإ¼½م½مâ€‌ when creating a name for your Facebook, Twitter, Instagram, or other social media account to make it easy to search.
Maintain consistency as much as possible across your platforms. (e.g. "BostonCollege" is used on Facebook, Instagram and Twitter)
  2. Use the icons provided by the حوإ¼½م½م social media team as your account profile images (avatars).
 Never use the حوإ¼½م½م seal or the حوإ¼½م½م Athletics logo as your profile image.
  3. Use the . If you would like to choose your own, make sure it is sized correctly and you have permission to do so.
 Photos work best due to various screen sizes (versus graphics with text).
  4. Use related or complementary elements and colors throughout the rest of your profile for a more polished feel. 
(This is not mandatory but recommended.) More on the حوإ¼½م½م colors.

Thinking about a new social media channel?

Contact Us.

Email social@bc.edu

Social Media Branding


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The Office of University Communications design and social teams created graphic templates for حوإ¼½م½م social media managers’ use. They are branded with حوإ¼½م½م’s color palette and fonts, and are available in varying sizes to accommodate any social platform.

The instructions provide guidance on how to edit and save graphics for use on any official حوإ¼½م½م department or school social account.

Note: You must have a Canva account

Social Media Icons


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It is important to stay consistent over time and across platforms. This will help your followers easily identify you over time. The use of the official حوإ¼½م½م profile images provided to you also ensures that followers and potential new audiences know you represent an official حوإ¼½م½م account.ج‎

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Schools & Colleges

حوإ¼½م½م Social Media Icon for School

To make it easy for the حوإ¼½م½م community to identify the حوإ¼½م½م schools that maintain social media channels and to ensure brand consistency, these accounts should always display the college's official social media avatars given to you by the OUC social media team. The avatar consists the name of the college underneath the حوإ¼½م½م seal in the college’s colors of maroon and gold. No other groups should use this avatar.

Academic Departments & Student Life

حوإ¼½م½م Social Media Icon for Departments

To ensure all حوإ¼½م½م academic and administrative departments’ social media channels are easily identifiable and have a cohesive look, the avatars are the same maroon and gold color but use the حوإ¼½م½م wordmark with the department name underneath.

Institutional Departments & Centers

حوإ¼½م½م Social Media Icon for Center

حوإ¼½م½م’s institutional department, centers, and other official accounts are identified with a maroon and gold color scheme and a large حوإ¼½م½م watermark. The use of an eagle icon with the name of each department or center signifies it is an official حوإ¼½م½م account.